Starbucks Pop-up spatial design, engineering and installation - EXLAB

2023

March–April

Gwanghwamun Square, Seoul

Starbucks

Starbucks Pop-up

2023

March–April

Gwanghwamun Square, Seoul

Starbucks

2023

March–April

Gwanghwamun Square, Seoul

Starbucks

March 30–April 3, 2023 / Gwanghwamun Square, Seoul A Starbucks brand pop-up at the Gwanghwamun Square event supporting Busan’s bid for World Expo 2030. Starbucks green connected the product displays, brand signage and outdoor photo zone. The space hosted coffee service for visitors bringing personal cups, a signature campaign and a commemorative tumbler giveaway. Explore the display details and the pop-up’s connection to the open public square.

March 30–April 3, 2023 / Gwanghwamun Square, Seoul A Starbucks brand pop-up at the Gwanghwamun Square event supporting Busan’s bid for World Expo 2030. Starbucks green connected the product displays, brand signage and outdoor photo zone. The space hosted coffee service for visitors bringing personal cups, a signature campaign and a commemorative tumbler giveaway. Explore the display details and the pop-up’s connection to the open public square.

Design & engineering

Installation

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